Fractional Growth

Not every business needs a full-time growth executive.

Every business needs a strategy that creates sustainable growth. All the expertise of a senior leader, without the cost of one.

Straxor becomes an extension of your business, spotting opportunities, building systems, developing your team, and creating practical strategies that deliver measurable results. Whether you want to grow, enter new markets, sharpen your processes or build a high-performing team, we provide exactly the level of support your business needs.

Growth advisor mapping out priorities on a whiteboard with a business owner

A Chief Growth Officer costs upwards of $200k. Most businesses at this size need about a third of one.

The gap is familiar. You're generating solid revenue, you know growth needs someone senior driving it, and right now that person is either the owner in the gaps between everything else, or nobody at all. A full-time executive hire is a significant salary, a long ramp-up, and real risk if the fit is wrong.

Fractional closes that gap. You get an experienced growth function (strategy, pipeline, partnerships, capability and accountability) at the level of input the business actually needs right now. It scales up when there's a market to enter and scales back when there isn't.

Three levels of support

How far in we go is your call.

01

Growth Blueprint

The strategy, handed over.

  • Growth opportunity assessment
  • Market and client analysis
  • Tailored growth strategy
  • Sequenced business development roadmap

Best when you have the internal capability and need the strategy and direction.

02

Growth Enablement

The strategy, plus the capability to run it.

  • Everything in Blueprint
  • BD systems and process build
  • Leadership and BD team coaching
  • Pipeline and CRM structure

Best when you have the people but not the systems, structure or confidence.

03

Growth Partnership

The growth function, embedded.

  • Everything in Enablement
  • Embedded fractional CGO time
  • Partnership and referral development
  • Active opportunity management and monthly reporting

Best when you want the growth function running, not recommended.

At a glance

What's included at each level.

Growth Blueprint

  • Growth opportunity assessment
  • Market and client analysis
  • Tailored growth strategy
  • Sequenced business development roadmap
  • Presentation and handover to leadership

Growth Enablement

  • Growth opportunity assessment
  • Market and client analysis
  • Tailored growth strategy
  • Sequenced business development roadmap
  • Presentation and handover to leadership
  • Business development systems and process build
  • Leadership and BD team coaching
  • Pipeline and CRM structure
  • Sales and conversion frameworks

Growth Partnership

  • Growth opportunity assessment
  • Market and client analysis
  • Tailored growth strategy
  • Sequenced business development roadmap
  • Presentation and handover to leadership
  • Business development systems and process build
  • Leadership and BD team coaching
  • Pipeline and CRM structure
  • Sales and conversion frameworks
  • Embedded fractional CGO time
  • Partnership and referral network development
  • Active pipeline and opportunity management
  • Ongoing mentoring of leadership and BD teams
  • Monthly reporting against agreed growth metrics

Engagements are scoped to the business, not sold as fixed packages. The conversation starts with what's actually constraining growth, then we recommend the level that fits.

Not sure which one you need?

Most people aren't, and that's fine. Picking the level is our job, not yours. A fifteen-minute conversation exists exactly for this. We'll ask enough about how the business currently generates work to tell you honestly which level suits, and whether you need us at all right now.

These three levels sit underneath the broader Fractional Chief Growth Officer role Straxor plays inside a business. (Fractional Chief Growth Officer.)

Start with a conversation, not a proposal.